I’m pretty sure I am about to open up this blog with a lame post, but I’m proud of this project.
I just finished the digital flyer for MCC Library’s Holiday Display contest and I like it.
So here’s the story:
During the summer, I was asked to put together some ideas for contests the library could host throughout the school year. We decided to have 3 contests for each semester, 6 in total. For this semester, we had a video contest, costume contest, and a Bookmas Tree contest planned. 
I made the logos for all the contests and I worked on the digital signage and printed materials over time. So two weeks ago, I started working on the digital flyer for the Bookmas Tree contest and that’s when I found out that the tree was out and the Snow Bookman was in. I didn’t know what to do with all the stuff I had prepared for a christmas tree theme.
Then, I was told that there was a conflict amongst the staff on whether or not to make a tree or a snowman out of books. That made everything more complicated for me. I had spent 3 days working on the flyer which included a whole weekend building christmas trees out of newspaper and photographing them. I didn’t want all that work to go to waste. So, what did I do? I took the vague approach.
Since the display was something they wanted to do every year and the tree was something they did not want to do every year, I gave the contest a name that would fit whatever they chose to do from here on. That way I could keep my trees even if I had to ditch the logo.
I built the flyer on Photoshop. Edited my camera phone pictures and typed up something nice and sweet for the flyer. Then I decided that I hated it, tweaked it, and now I love it.
Take a look at the finished product below.
Channell Walker 